CASE
Na Onda
Renewing the Experience: Pousada Na Onda presents itself with a “new face”.
Description
We are pleased to present the visual identity project developed especially for Pousada NaOnda.
From the beginning, we sought to capture the unique and charming essence of the inn, reflecting it in every aspect of its new image. Our mission was to convey the feeling of well-being and welcome that Pousada NaOnda offers its guests. Through a careful choice of visual elements, we created a logo that conveys the uniqueness of the inn and the connection with the exuberant nature of the Fernando de Noronha archipelago. Inspired by the privileged views of sunrise and sunset, we created a visual identity that captures the beauty and serenity of the place.
In addition to the logo, we developed a complete brand manual, ensuring consistency and standardization in all presentation materials, both offline and online. Every detail was carefully thought out to convey the inn's personality, from the selected colors to the chosen typography.
Project
Logo and visual identity redesign + Stationery + Digital presentation + Personalization of social networks and new line of communication
Launch
2023
