A FIGHTING FLAG
IN THE LIFE
OF THE GUYS.

Description

"My samba is hard in the fall is
It's not small talk
It's a flag of struggle
In the life of the girls"

Inspired by the legacy of master Bezerra da Silva, who through his lyrics fought for the place of the marginalized population, IBS promotes opportunities for social transformation, such as professional training, arts, sports and financial education.

For the visual identity, we brought Bezerra's own face in an illustrated version. A literal homage to the central pillar of this project that we apply in stationery, on the website and on social networks.